Showing posts with label intellectual property. Show all posts
Showing posts with label intellectual property. Show all posts

Thinking more about restaurants and intellectual property #1

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Does a restaurant need trademarks? Do most businesses need trademarks?

The New York Times' coverage of the Pearl Oyster Bar litigation got me thinking about how its points would apply here. I made some comments within the original post and others have occurred to me since then.

First, I want to be clear that I am not addressing all restaurants. Franchise restaurants have franchisors eager to protect their trademarks and trade secrets. Nor am I addressing those restaurateurs who do want to expend the money to protect their intellectual property. I specifically exclude them on the assumption that they have made the decision that any infringement has not or will not cost them any money. A civil suit requires damages and that will be measured in dollars. No damages means no lawsuit.

I remain convinced that trademarks are the most cost effective intellectual property for any small business. The name must be unique and used in connection with the business. This could include the business' name or items on the menu or both. Trademarking the business' name provides protection against the competitor with the same or a similar name moving into the same area. While bringing menu items under a trademark provides protection from a competitor using your business' success with a menu item for their own purposes. You can see the government's fees for trademarking here.

You have the ultimate decision as to trademark or not. Remember enforcement costs do exist. I suggest thinking of trademarks as a form of insurance. Like all insurance, you need to think about what will be your costs if you do not have the insurance.

4/26/08 update: Follow Up on "Restaurants and intellectual property" about settlement of this case.
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Business resources: 6-19-07

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I will try to make up with quality the lack of quantity for this installment of business resources.

First, the Indiana Chamber of Commerce. Getting away from the membership drive and the like, there is a page for Government Resources and Business Research. Ignore those pages. Go to the pages for publications and the page for seminars and the page for studies. Some things have a cost and there are no seminars at this time, but here is where you can find something useful.

Not every business has copyright issues. However, those that do should bookmark the Copyright and Fair Use page from Stanford University Libraries.
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Reading Around: Chilling Effects Clearinghouse

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I discovered the Chilling Effects Clearinghouse this past Saturday. I get asked some simple questions about the Internet (such as will someone get in trouble for posting something stupid to a web page.), but I think this site has the credentials to be a starting point for researching Internet issues. The site describes its credentials and its purpose in the first two paragraphs on the site:
A joint project of the Electronic Frontier Foundation and Harvard, Stanford, Berkeley, University of San Francisco, University of Maine, George Washington School of Law, and Santa Clara University School of Law clinics.

Do you know your online rights? Have you received a letter asking you to remove information from a Web site or to stop engaging in an activity? Are you concerned about liability for information that someone else posted to your online forum? If so, this site is for you.
If the traffic to this blog is any indication, Indiana has not the interest in the Internet found in other states. None of my business clients leap for the chance of a web presence. I do not think that will last for many more years. Facebook and Myspace will change that. I know one client's daughter received abuse via Myspace and we were able to deal well before litigation but we got lucky that the abuse approached the criminal. More troublesome will be the non-criminal attacks on businesses or businesses attacking non-criminal criticism that will appear in blogs and online forums. I suggest reading Defamation Lawsuits at Blue MauMau for background to this kind of problem. Then read Chilling Effects Clearinghouse to keep up on what is happening elsewhere.
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What does the Internet do for trademarks?

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Something I am not likely to see any time soon in my practice but an interesting question. The Internet lacks borders so how does the Internet affect trademark law?

e-Commerce Blog writes on the effect the Internet has on trademark use in the post Web use affects trade-marks and how an English court ruled on the issue.

The court reviewed the case law to determine when a trade-mark is in use via the Internet. The court took the position that placing a mark on the Internet from a location outside the U.K. can constitute use of that mark in the U.K. The fundamental question became whether or not the average consumer of the goods or services in issue within the U.K. would regard the advertisement and site as being directed at him.

Due to the fact the YouTube, MySpace and BadBoy sites all were used to advertise and promote Combs' Press Play album and tour -- including his U.K. dates -- the court determined it was a use directed at users in the U.K.

I wrote above that this will not be something that I will see any time soon. Why not? If you, dear reader, are in business consider the extent of your Internet presence. As more clients expand their Internet business, I suspect this problem will be seen more often. I am wondering if trademark searches should include not only the United States Patent and Trademark Office but also foreign sources also.
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Slightly Old News About Vonage

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Since I wrote about Vonage here, I thought I ought to point out Vonage, AT&T Settle Patent Dispute - News and Analysis by PC Magazine.

"Digital phone service Vonage said on Friday it has settled a patent dispute with AT&T."

***

Vonage did not disclose the nature of the settlement, which it said occurred on November 7. The settlement was finalized on Friday.
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Music Download News - New Tactic from Recording Industry

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Since I have written before (here and here and here) about the lawsuits against music downloading, the Washington Post article, Download Uproar: Record Industry Goes After Personal Use, caught my eye.
"Now, in an unusual case in which an Arizona recipient of an RIAA letter has fought back in court rather than write a check to avoid hefty legal fees, the industry is taking its argument against music sharing one step further: In legal documents in its federal case against Jeffrey Howell, a Scottsdale, Ariz., man who kept a collection of about 2,000 music recordings on his personal computer, the industry maintains that it is illegal for someone who has legally purchased a CD to transfer that music into his computer."
I read about the RIAA's theory elsewhere. Distilled to a bare minimum, I do not own my music CD but only use it under a license from the record company.

The industry's lawyer in the case, Ira Schwartz, argues in a brief filed earlier this month that the MP3 files Howell made on his computer from legally bought CDs are "unauthorized copies" of copyrighted recordings.

"I couldn't believe it when I read that," says Ray Beckerman, a New York lawyer who represents six clients who have been sued by the RIAA. "The basic principle in the law is that you have to distribute actual physical copies to be guilty of violating copyright. But recently, the industry has been going around saying that even a personal copy on your computer is a violation."

Yeah, a lot of people can believe this argument - lawyers and laypersons alike.


I cannot but heartily agree with this:
The RIAA's legal crusade against its customers is a classic example of an old media company clinging to a business model that has collapsed. Four years of a failed strategy has only "created a whole market of people who specifically look to buy independent goods so as not to deal with the big record companies," Beckerman says. "Every problem they're trying to solve is worse now than when they started."
I suppose working at the rarefied levels of my profession as the RIAA's attorneys do, they give no thought to the ultimate wisdom of their legal theories. I have a duty to act in my client's best interests and so do these guys. Yet, this litigation does nothing to advance anything for their clients - other than the RIAA as a bunch of greedy thugs.
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It's so much more friendly with two, so says Winnie the Pooh

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Old news about Winnie the Pooh and Disney but I hope still interesting. Never underestimate your intellectual property - trademarks, copyrights, and patents - but also do not overestimate its value, either. This is how MSNBC started its story:
The two sides in the long-running royalty dispute over the Winnie the Pooh characters have ended settlement talks, ensuring that complicated federal copyright litigation will continue.

The Walt Disney Co., which generates about $1 billion in annual revenue from the sale of Pooh products, informed a federal magistrate last month that it would not participate in settlement talks with the family that owns the licensing rights to the characters.

Now who'd think that a little thing Winnie the Pooh would be worth that much? Walt Disney, for one.

The remainder of the story is found here.
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Patents long reach - a story about Bell Labs and its progeny

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Something light here combining patents and litigation. Originally appearing in the Wall Street Journal , a history lesson masquerading as a news story illustrating the importance and long reach of patents.

UPDATE: Bell Labs Legend Haunts Courtroom Tech Rivals

By John Letzing

SAN FRANCISCO (Dow Jones) -- When Telcordia Technologies Inc.'s patent- infringement suit against Alcatel-Lucent heads to trial in Delaware this month, the battle will reach across old blood lines.

Both Telcordia and Lucent descend from the legendary Bell Labs, a research organization launched 82 years ago to conceive the innovations that would power a telephone monopoly -- along the way dabbling in disciplines as diverse as psychology and software while pioneering such technologies as the laser, the microwave and fiber optics. That two of Bell Labs' progeny should end up on opposite sides of the same courtroom is not surprising, given its historical patent portfolio's breadth and dispersal, as well as the flourishing contemporary trade in patent litigation.

Bell Labs exists today under the umbrella of Alcatel-Lucent -- though it has been pared from 3,200 researchers in its heyday to a current staff, combined with that of Alcatel's Research & Innovation Labs, of 1,500. It has also considerably narrowed its focus to the immediate needs of its parent company. Meanwhile, Bell Labs' patents and alumni have been scattered across a handful of companies, as Bell Labs' original parent, the old AT&T, was dismantled in 1984 and Lucent spun off a pair of firms two decades later.

While Bell Labs has surrendered powerhouse status, various technology companies have built upon its core inventions, such as the transistor, to build their own successes. But that expansive body of Bell Labs-related research has now emerged as a potent courtroom issue for those companies.

The rest of the article is quite worth reading and can be found here.
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House Bill Would Create Govt. Copyright Czar - News and Analysis by PC Magazine

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From PC Magazine comes House Bill Would Create Govt. Copyright Czar:
Several members from both sides of the aisle – including Chairman John Conyers of Michigan and ranking member Lamar Smith of Texas – on Tuesday introduced a bill, H.R. 4279, that would further crack down on intellectual property violations, and create several new government positions with the power to enforce the new law."

***

Specifically, the bill calls for strengthening the civil and criminal laws relating to copyright and trademark infringement. It would also create an intellectual property enforcement representative who would report to the White House, and establish a permanent intellectual property division within the Department of Justice. Intellectual property officers would also be granted the authority to work with international authorities for anti-piracy efforts.

***

A provision in the bill allows the government to seize "any property used, or intended to be used, to commit or facilitate the commission of a violation … that is owned or predominantly controlled by the violator or by a person conspiring with or aiding and abetting the violator in committing the violation."


Those are the highlights. The article contains pro and con positions on the proposed law. I think protecting my client's trademarks important but I see the results of the RIAA litigation and think trademarks are about to go down the same route.
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Vonage follow up

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Today The Washington Post reports that Vonage got a reprieve - of sorts. Which makes me wonder about something I experienced yesterday morning - no phone service till afternoon. I am not very happy. I still have no idea what happened because I was not able to get onto the Vonage website all day. Anyway, here is the news from the Post:

U.S. District Judge Claude Hilton ruled yesterday morning that Vonage could no longer acquire new customers but would be permitted to maintain service to its existing 2.2 million customers. Vonage's lawyers argued that even that partial injunction would doom the company because it would be prevented from compensating for the customary defections of customers in the highly competitive telephone market. That ruling was scheduled to take effect next week.

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For the lawyers in the crowd: An Idea to Help Start Ups

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Ah, the things found when we google!

Such as this press release from 2005: New Intellectual Property and Business Formation Clinic to offer a variety of legal services to the St. Louis community.
From helping start-up companies grow into strong businesses to guiding inventors as they obtain patents, students in the Washington University School of Law's new Intellectual Property and Business Formation Legal Clinic, working under the supervision of experienced intellectual property law attorneys, will offer a variety of services to the University and St. Louis community.
Okay, I have not gone completely off the rails. Bear with me for a moment. This legal clinic continues its existence at Washington University. The school has a web page for the clinic: Intellectual Property and Business Formation Legal Clinic. (The University of Maryland School of Law has a similar project: Maryland Intellectual Property Legal Resource Center).

All well and good - for law schools which can forgo profit making. Why should the private bar take an interest? Because this reminded me of something I read awhile back at the Arborlaw blog, Ann Arbor, Michigan ranks #1 in 2007 for knowledge workers where it was announced that the local firms in Ann Arbor would provide "...free company startup services to downsized Pfizerites, and I have decided to do this as well. Arborlaw will provide free incorporation or LLC formation for qualifying former employees of Pfizer who become entrepreneurs and start a new technology-based business in the Ann Arbor area." Arborlaw then published details on this program in Arborlaw to Grant Free Startup Legal Services to Pfizer Ex-Employees.

Now what if lawyers or county bar associations expand the Ann Arbor idea to include basic intellectual property for a reduced fee? Criteria for such help needs development but I think Ann Arbor provides a guiding light for those criteria.
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Copyright Law of the United States

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The U.S. Copyright Office has the Copyright Law of the United States online. HTML format and all that.
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A Patent Blog: Patently-O

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I keep explaining that I do,actually cannot, practice patent law. I am convinced that a great weakness for many businesses is not knowing enough about patent law. With that in mind, you should check out Patently-O.

If you need a referral to patent lawyer in the area around Anderson, please give me a call.
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Fashion Apparel Law

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Fashion apparel has not been a major issue in my practice but I got to say I like Fashion Legal Issues from the Sheppard Mullin Law Firm and Faking It: What Designers Should Know About Piracy, Purse Parties, and Parking Lots touches on an interest of mine - copyright law.

"Piracy is not just a problem on the high seas or the internet: fashion designers have fallen victim, too. Current copyright laws protect only the artwork of a design, such as labels, logos, prints and embroidery. Leave off the label or change the logo slightly, and manufacturers and copy-cat designers have free reign to duplicate the cut, shape, style, and silhouette of an item of clothing or an accessory. This widespread practice of design piracy by popular retailers is legal…for now."
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Still got phone service?

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Vonage lost a patent lawsuit with Verizon. Vonage may be doomed, or so this article from the Washington Post thinks. I use Vonage for my office telephone. I like Vonage. Now, I need to think what to do if the company does go under.

Good Morning, Silicon Valley also has a post on this disaster.
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FTC and Sony - Consent Agreement on Digital Rights Management

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For those of you who remember when Sony's CDs installed a rootkit onto computers, the Federal Trade Commission and Sony are entering into a consent agreement which is open to public comment. The full notice is here, but this is an excerpt to jog memories:

This matter involves respondent's use of content protection
software, also known as Digital Rights Management (DRM) software,
embedded on its music CDs and the use of a proprietary media player on
many of these CDs that must be used to listen to them. When played on a
Windows-based computer, Sony BMG's DRM software is installed on
consumers' computers and restricts the use of the audio files and other
digital material on the CDs. In addition, the ``XCP'' and ``MediaMax
5.0'' versions of respondent's DRM software create security
vulnerabilities on consumers' computers, and, when consumers' computers
are connected to the Internet, the media player monitors users'
listening habits and sends back relevant advertisements.

I heard plenty about this when it happened and I suspect the FTC will be hearing a lot more. Probably something like along a Client Eastwood theme: Hang Them High.
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IP Due Diligence Blog

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Another find thanks to the Inter Alia blog. With my harping on trade secrets, I had to include this blog even thought the blog has not been updated since January 12, 2007. The writing is good, though.
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BC Law Intellectual Property & Technology Forum & Journal

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I cannot recall how I ran across Boston College Law Intellectual Property & Technology Forum & Journal - Home but this will go on the links. A site providing more for lawyers than for businesspeople but worth a look if you got the interest in intellectual property:

"The Intellectual Property & Technology Forum & Journal at Boston College Law School (the 'Forum') is a legal publication dedicated to providing readers with rigorous, innovative scholarship, timely reporting, and ongoing discussion from the legal community concerning technology law and intellectual property. The Forum is designed, edited and published by students at Boston College Law School."
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New Goverrnment Site for Small businesses and Intellectual Property

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New site for me anyway. The U.S. Patent and Trademark Office has as part of its Stopfakes.gov website, Small Business and Intellectual Property :

"The USPTO has created this Web site to help small businesses consider the benefits of strong IP protection - both in the United States and overseas - and decide whether it is right for them."
I have been trying to use this blog for emphasizing the importance of intellectual property and its protection. Click the link below that reads "intellectual property" to see my earlier articles. You should also check on the links to the right for "trade secrets" and "trademarks" for related articles.
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Standing Up To Takedown Notices - washingtonpost.com

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Having written about the Minnesota downloading case (Another view on Minnesota downloading case and Why juries make lawyers nervous), I thought the following Washington Post article an interesting view of this kind of case. Standing Up To Takedown Notices gives us a view of what happens before the lawsuit starts:

"On a chilly February day, Stephanie Lenz decided to show her family and friends what her bouncing baby boy could do. She plopped 13-month-old Holden, then learning to walk, on the floor, cranked up Prince's song 'Let's Go Crazy' and whipped out the digital camera.

In the 29-second YouTube video that resulted, Holden smiles and bobs up and down to the music. According to Universal Music Publishing Group, he also helps his mom commit a federal crime: copyright infringement."

In June, Universal, which owns the rights to Prince's song, sent a notice to YouTube requesting the video be taken down but did not take action against Lenz. On the contrary, Lenz sued Universal for abusing copyright law.
***

YouTube isn't the only hosting site on which copyright law is sometimes allegedly abused. EBay has been the setting of many of these infringement claims, too, but generally over the "first sale doctrine" -- a portion of copyright law regarding legal resale of licensed goods -- rather than fair use.

Take, for example, Karen Dudnikov and Michael Meadors. They run a mom-and-pop eBay store out of rural Colorado, 10 miles from the nearest power line. When they opened, Dudnikov began sewing pillows, potholders and other items out of fabric with licensed images of cartoon characters and other trademarked or copyrighted images. Soon they found their auctions were being taken down because of infringement allegations.

To date they've taken 15 corporate heavyweights to court -- including Disney Enterprises, Major League Baseball and M&M/Mars -- and gotten them all to back down. Facing off against these legal powerhouses, they represented themselves.

"They think we are just some country bumpkins they can push around," Meadors said. "This is our livelihood, and we stick up for ourselves."

Embroiled in their 16th lawsuit over a Betty Boop fabric, the couple has accepted outside legal help for the first time, from Public Citizen. On the fabric, the cartoon character is wearing a dress that closely resembles a design by artist and fashion designer Ert¿. SevenArts, the British company that owns the rights to Ert¿'s designs, told eBay through a U.S. associate to remove the auction for copyright violation.

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